THE BLOG | July 19, 2019

Getting to Know Our Customers

We are a young company but in our two short years, we’ve done what we feel is a good job of really getting to know who our customers are. We’ve explored what they like and don’t like, what they’re looking for in a brand & product but most importantly to us, what they’re looking for in a community.

One year ago was our first birthday and we invited that community to join us in a hike up the Sugarloaf Mountain in County Wicklow, Ireland. Because we launched in January, we added a little extra New-Year-Resolution vibe to the event by constructing a box that we carried up the mountain and then encouraged people to hike up with us and post their goals for the year in the box.

Initially, we saw the whole thing as a fun excursion and a unique way to celebrate our 1st year as a company. What we weren’t expecting was how much we were going to learn about what and who Gym+Coffee is, both as a brand and as a community.

We kept our promise to keep the posted goals anonymous, but we took our time reading through them. The range of goals we received (everything from owning a pet robin to running marathons to be kinder to oneself) was phenomenal as was how much more connected we felt to the authors. This was a great turning point for us and it was these very personal insights from our customers that gave us a unique window into getting to know them better, this ultimately helps us create products, events, and content that speaks to them and their lifestyle.

We’ve been collecting other feedback throughout the year and some of this is culminating in a big new project launch on Monday, January 21st. We can’t wait to fill our community in with more details!

This coming Saturday we’ll be celebrating our second birthday and rather than change things up, we wanted to keep to our rhythm of a goal-setting hike. We are hoping that we’ll gain further insights into who our community is, what they are growing towards and how they hope to get there.

On this #GetToKnowYourCustomerDay, we’d like to make a big shout out and thank-you, to all our exceptional customers who are the life & soul of Gym+Coffee. Long may we hike, bike and Make Life Richer together!

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Gym+Coffee Size Guide

Women's Hoodies & T-Shirts

G+C SIZE	UK SIZE	US SIZE
X-Small	UK 6-8	US 2
Small	UK 8-10	US 4
Medium	UK 10-12	US 6
Large	UK 12-14	US 8
X-Large	UK 14-16	US 10
XX-Large	UK 16-18	US 12

For an interactive women's hoodie size guide please click here.

Women's Leggings Range

G+C SIZE	UK SIZE	US SIZE
X-Small	UK 6-8	US 4
Small	UK 8-10	US 6
Medium	UK 10-12	US 8
Large	UK 12-14	US 10
X-Large	UK 14-16	US 12

BRAND COMPARISON CHART

You are a G+C size...	If you are a LULULEMON size...	If you are a NIKE size...
X-Small	4	Small / 8
Small	6	Medium / 10
Medium	8	Large / 12
Large	10	X-Large / 14
X-Large	12	XX-Large / 16

Men's Hoodies & T-Shirts

SIZE	CHEST	WAIST
Small	36 - 38	< 32
Medium	38 - 40	32 - 34
Large	40 - 42	34 - 36
X-Large	42 - 44	36 - 38
XX-Large	44 - 46	38 - 40

For an interactive men's hoodie size guide please click here.

Dog Hoodies

G+C SIZE	Chest Girth	Body Length	Neck Girth
Small	16.53 - 18.89 inches 42-48 centimetres	12.59 inches 32 centimetres	11.81 inches 30 centimetres
Medium	18.89 - 21.25 inches 48 - 54 centimetres	14.17 inches 36 centimetres	15.74 inches 40 centimetres
Large	22.04 - 25.98 inches 56-66 centimetres	15.74 inches 40 centimetres	15.74 inches 40 centimetres
X-Large	24.40 - 28.35 inches 62-72 centimetres	16.93 inches 43 centimetres	18.11 inches 46 centimetres