We believe G+C is starting a new chapter. And so, we’ve made the decision, as a founding trio, to step back from the day-to-day operations of Gym+Coffee.

As you can imagine, this wasn’t a decision we took lightly. And it’s hard to capture everything we feel in one short letter. But at its heart, it came down to this: after nine incredible years of building Gym+Coffee, it feels like the right time, for us personally, and for the business as it enters its next chapter of growth.

“It’s hard to capture everything we feel in one short letter. But at its heart, it came down to this: after nine incredible years of building Gym+Coffee, it feels like the right time – for us personally, and for the business.”

It’s been a rollercoaster in every sense. The highs have been exhilarating. The lows have been testing. But we’re so proud to say that the business today is stronger, healthier, and more exciting than ever. Gym+Coffee has just passed 1.5 million customer orders, the business is growing 100% versus last year in the UK and we have close to 70 retail partners outside of Ireland. And best of all, we have a team of absolute A players who have become the ultimate guardians of the brand and business.

That’s why now feels like the right moment, if there ever is a perfect moment, to make some changes, starting with Niall taking up our Chairman role, and a new CEO being announced.

A new chapter requires fresh leadership and we’re thrilled to welcome Jason Crawford as the new CEO of Gym+Coffee. With his experience at Nike and Adidas, Jason brings exactly the kind of global expertise, energy, and leadership we believe the business needs to scale even further internationally. And while our day-to-day roles will change, we’re excited to support Jason, the team, and the brand however we can going forward.

To our incredible team, thank you. You’ve poured your passion, energy, and talent into this business every single day. It’s been an absolute privilege to work with you. There aren’t enough words.

To our board members, shareholders, friends, and family, thank you for your belief, support, and encouragement through every up and down.

And to the amazing Gym+Coffee community, thank you for embracing an idea, a startup, and a mission. You’ve made this brand what it is. You’ve helped us build something that people genuinely feel part of. That’s a rare and special thing and we’ll never take it for granted.

It’s onwards and upwards from here for Gym+Coffee and we can’t wait to see where the journey goes next. It’s the start of a new chapter.